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Your Approach
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Work Specifics
Plantoholic needed to carve a niche for itself in Dubai’s highly competitive F&B space, which has a growing but crowded plantbased dining segment.
Plantoholic’s customer base is segmented into niche groups, focusing on health-conscious consumers, ecofriendly advocates, and the growing vegan community. The primary target audience includes
- Health & Fitness Enthusiasts
- Plant-Based & Vegan Lifestyle Adopters
- Expat Community and Tourists
- Corporate Professionals & Remote Workers
To attract foot traffic and online engagement, Food On Focus implemented the following strategies to Plantoholic:
- Local Collaborations
- Social Media Campaigns
- Delivery Campaigns via Careem
- Activations & Give-aways
The focus is on converting foot traffic into loyal, repeat customers and maximizing delivery orders:
- In-Store Loyalty Program
- Subscription Model
Are you passionate about design Our hard work paid off with a 70% increase in website traffic, a 50% increase in conversion rate, and an impressive 120% sales boost in just six months.
SIX MONTHS
PROGRESS
In just six months, Plantoholic achieved significant growth, with a 50% increase in delivery orders, steady foot traffic, and a growing community presence, strategic branding, targeted campaigns, and effective partnerships led by Food On Focus.
Following community events, footfall increased by 25%, Instagram traffic exceeded 10,000+ in just Six months through engaging content, delivery orders surged by 72% within 90 days of launching the cloud kitchen, and 40% of first-time customers returned within a month, showcasing growing customer loyalty.
Are you passionate about design Our partnership with Plantoholic Cafe underscores the power of a targeted, comprehensive digital marketing strategy. As quoted by one of the Partner of Plantoholic Cafe, 'Working with this fantastic team transformed our online presence and had a significant impact on our bottom line.'
TESTIMONIAL
"When we partnered with this amazing digital marketing team, we knew we were in good hands, but we didn't anticipate the extent of the success we would achieve. Their team came in with a clear, well-thought-out strategy covering SEO optimization, a targeted PPC campaign, and a much-needed overhaul of our social media presence.
Food On Focus did an exceptional job in helping us build Plantoholic from the ground up. Their creative approach to branding, community events, and marketing has been key to our rapid growth and success." – Plantoholic Team The results speak for themselves — a 70% increase in traffic, a 50% boost in conversions, and an incredible 120% rise in our sales! I wholeheartedly recommend
their services to any business looking to revamp their digital marketing strategy and see real, quantifiable results."- GOPAL ASWANI, PARTNER - PLANTOHOLIC CAFE